The South Sydney Rabbitohs "Return to Redfern" rugby league match was played in front of a capacity crowd last weekend and IMG Sport Technology Group's online ticketing and access control systems made sure both the fans and the club were happy with the result both on and off field. A capacity crowd of 5,000 grandstand and general admission patrons led to the 'sold out' signs appearing on the gates prior to the kick off where the Rabbitohs took on the Warrington Wolves.
Once again the Rabbitohs, co-owned by actor Russell Crowe and Peter Holmes a Court, selected the IMG STG TicketDesq ticketing system to manage advance online ticket sales and provide event access control. IMG STG also supplied the Rabbitohs printed tickets to manage 'walk up' sales on event day.
East stadium entry for patrons was achieved via multiple gates using hand-held barcode scanners. Each scanner linked to the access control system where all online tickets and walk-up sales allowing instant ticket verification and recording the access transaction.
As well as providing a successful ticket management and access control system, the IMG STG TicketDesq ticketing solution provided the Rabbitohs with data on all patrons who purchased tickets online. Unlike many ticketing companies, IMG STG believes the client should be the one in control of information about their fans, not the ticketing company. While the Rabbitohs were unable to overcome the Wolves after a slow start they are ready to face the season ahead with thousands of new names in their database of fans thanks to the IMG STG TicketDesq ticketing system.
IMG Sports Technology Group are part of IMG - the Global Leader in Sports Media and Entertainment. IMG Sports Technology Group are responsible for over 1.5M member records and more than $100M in online transactions annually for dozens of national sporting bodies and hundreds of grass roots sporting organisations. IMG Sports Technology Group specialise in working with sports and member based organisations to provide online solutions to manage their engagement with participants, members and fans.
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